SRM

Run marketplace seller operations at scale.

SRM helps marketplace operators manage sellers as an ongoing operational function — covering performance, compliance, and day-to-day execution without expanding internal teams.

Talk to us about SRM ->
Seller operations
Live · last 30 days
Active sellers
1,284
SLA met
98.4%
Open issues
12
Seller performance trend +4.2% MoM
Northshore Apparel Co.
Fulfilment 99% · 312 orders
Healthy
Hartley & Sons
Fulfilment 92% · 184 orders
Review
Mara Goods
Fulfilment 97% · 248 orders
Healthy

⸺ Key benefits

Consistency, accountability, and control across your seller ecosystem.

SRM is Marketplacer's contracted seller operations service, designed for marketplaces that have moved beyond activation and into scale. It acts as an extension of your internal team, managing the ongoing seller lifecycle.

Consistent seller performance at scale

Maintain reliable performance across large and growing seller ecosystems.

Reduced operational risk

Minimise issues across compliance, service levels, returns, and refunds through structured governance.

Scale without expanding headcount

Support more sellers and categories without building or stretching internal teams.

Stronger governance and accountability

Clear ownership, defined processes, and regular reviews keep operations under control.

Improved seller experience

Provide sellers with clear standards, consistent support, and predictable processes at scale.

Greater focus on strategy

Free internal teams to focus on growth, customer experience, and commercial priorities.

Curator helped us launch with the right sellers, not just more sellers. Once we reached scale, SRM became critical. Having a dedicated team managing seller operations, performance, and day-to-day issues allowed our internal teams to stay focused on member experience and commercial strategy.

Head of Digital Commerce Loyalty Program Operator

⸺ Why SRM exists

Turn seller complexity into a predictable operating model.

SRM provides structured, ongoing support across the seller lifecycle — so seller management becomes a function you run, not a fire you fight.

Seller lifecycle
Onboard
Activate
Comply
Support

Pillar 1

Seller operations

  • Ongoing seller onboarding and activation
  • Standards enforcement and compliance management
  • Day-to-day seller support and communication
SLA compliance 98.4%
Fulfilment
96%
Returns
88%
Response
98%

Pillar 2

Performance & governance

  • Seller performance monitoring and optimisation
  • SLA oversight and issue resolution
  • Structured governance across returns, refunds, and escalations

⸺ Key benefits

Consistency, accountability, and control across your seller ecosystem.

SRM is Marketplacer's contracted seller operations service, designed for marketplaces that have moved beyond activation and into scale. It acts as an extension of your internal team, managing the ongoing seller lifecycle.

Step 1

Your team
SRM team

Dedicated SRM team

A dedicated Marketplacer team works alongside your organisation, acting as an extension of your operations.

  • Clear responsibilities
  • Defined success metrics
  • Agreed escalation paths

Step 2

W1
W2
W3
W4
Review

Agreed operating cadence

SRM runs on a structured cadence so issues are identified early and resolved consistently.

  • Regular check-ins
  • Performance reviews
  • Operational reporting

Step 3

Strategy · CX
You
Operations
SRM

Clear ownership

You retain strategy, customer experience, and commercial decisions. SRM manages day-to-day seller operations.

  • Your team: strategy & CX
  • SRM: seller operations
  • Defined responsibility split

Step 4

T3 · Exec
T2 · Lead
T1 · SRM Team

Defined escalation paths

Performance, compliance, and service-level issues are managed through agreed processes — ensuring speed and visibility.

  • Tiered escalation
  • Accountable owners
  • Resolution timelines

Ready to see how SRM would map to your seller operations?

Talk to us about SRM ->

⸺ Marketplace maturity

From activation to operation, as your seller base grows.

Most marketplaces start with Curator — activating the right sellers, fast. As seller volume and complexity grow, day-to-day operations become a full-time function. That's where SRM comes in.

Together, the two services map cleanly across the marketplace lifecycle.

srm visual

⸺ Is SRM the right fit?

SRM is built for ongoing, structured seller oversight — not early-stage activation.

✓ SRM is a strong fit if you

Operate at scale or with complexity

  • Operate a large or fast-growing seller ecosystem
  • Manage hundreds or thousands of sellers
  • Have complex service, compliance, or operational requirements
  • Need predictable, consistent seller performance
  • Want to scale without expanding internal operations teams

Designed to grow alongside your business. Start small and expand as sales increase and new channels are added.

✕ SRM is not the right fit if you

Are still launching or activating

  • Are launching a marketplace or testing demand
  • Only need help activating sellers
  • Have a small number of sellers with low operational complexity
  • Prefer a lightweight, short-term engagement

Related Service

Earlier in your marketplace lifecycle? Curator activates the right sellers, fast.

Explore Curator →

⸺ Marketplace maturity

From activation to operation, as your seller base grows.

Most marketplaces start with Curator — activating the right sellers, fast. As seller volume and complexity grow, day-to-day operations become a full-time function. That's where SRM comes in.

Together, the two services map cleanly across the marketplace lifecycle.

15+

Years of marketplace leadership

Global

Team of seller strategists

Dedicated

Data & insights team

Expert

Onboarding & activation specialists

Ready to run seller operations at scale?

SRM provides a structured, reliable way to manage sellers as your marketplace grows — without straining internal teams or compromising standards. We'll help you assess whether SRM is the right fit for your scale.

Frequently Asked Questions

If you have other questions, contact us.

SRM is Marketplacer’s contracted service for managing sellers as an ongoing operational function. It covers:

  • Day-to-day seller operations
  • Performance management
  • Compliance
  • Governance

It’s designed for marketplaces operating at scale.

Curator focuses on activating sellers quickly through sourcing, vetting, and enablement. SRM focuses on operating sellers over time by managing performance, service levels, compliance, and operational complexity.

Many operators start with Curator and introduce SRM when seller operations become business-critical.

SRM is typically introduced when:

  • Seller volume increases significantly
  • Operational complexity grows across categories or regions
  • Service-level expectations become harder to manage internally
  • Seller operations require ongoing oversight rather than one-time setup

If seller management is becoming a continuous responsibility, SRM is usually the right next step.

No. SRM acts as an extension of your team, not a replacement. You retain ownership of marketplace strategy, customer experience, and commercial decisions. SRM manages the day-to-day seller operations required to support those decisions at scale.

SRM manages ongoing seller operations, including:

  • Seller onboarding and compliance
  • Performance monitoring and issue resolution
  • SLA oversight
  • Returns and refunds governance
  • Seller communications
  • Operational support

The exact scope is defined based on seller volume and operational complexity.

Yes. SRM can manage sellers activated through Curator, internally sourced sellers, or a combination of both. Many operators use Curator for seller activation and SRM for ongoing operations across the same or different categories.

No. SRM is designed for marketplaces operating at scale or with higher operational complexity. It is generally not required for early-stage marketplaces or operators who only need help activating sellers.

SRM is delivered as a contracted service and scoped according to seller volume, operational complexity, and support requirements. Commercial details are defined collaboratively during engagement planning to ensure the model aligns with your marketplace needs.